> ## Documentation Index
> Fetch the complete documentation index at: https://docs.brandradar.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Prompt Sentiment Score

> Understanding how positively or negatively your brand is portrayed in AI answers

<div style={{position: 'relative', paddingBottom: 'calc(47.46527777777778% + 41px)', height: 0, width: '100%'}}>
  <iframe src="https://demo.arcade.software/IcTuFMvN0eFIWzqVveQ6?embed&embed_mobile=tab&embed_desktop=inline&show_copy_link=true" title="Add a New Prompt by Topic and Region in Data Builder" frameBorder="0" loading="lazy" webkitAllowFullScreen mozAllowFullScreen allowFullScreen allow="clipboard-write" style={{position: 'absolute', top: 0, left: 0, width: '100%', height: '100%', colorScheme: 'light'}} />
</div>

The prompt sentiment score is the nature of the opinion AI has about your brand. This is ranked out of 100, with a score below 50 meaning AI possesses a negative sentiment towards your brand.

## Why this matters:

* Surfaces potential reputation risks in AI platforms.
* Tracks shifts in perception across regions, products, or industries.
* Ensures your brand is not just visible but also framed positively.

<Card title="Next: Keyword Score" icon="arrow-right" href="/keyword-score">
  Learn about keyword performance metrics
</Card>