> ## Documentation Index
> Fetch the complete documentation index at: https://docs.brandradar.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Keyword Score

> Understanding which keywords drive your AI visibility

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  <iframe src="https://demo.arcade.software/2BLSsqbAqVNq2NQW95Fj?embed&embed_mobile=tab&embed_desktop=inline&show_copy_link=true" title="Add a New Prompt by Topic and Region in Data Builder" frameBorder="0" loading="lazy" webkitAllowFullScreen mozAllowFullScreen allowFullScreen allow="clipboard-write" style={{position: 'absolute', top: 0, left: 0, width: '100%', height: '100%', colorScheme: 'light'}} />
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Keywords and phrases from prompts where your brand appears. The percentages are calculated by visibility.

## Why this matters:

* Pinpoints the exact terms driving your AI presence.
* Helps align SEO/paid media with generative search realities.
* Guides content creation around the keywords most likely to surface your brand.

<Card title="Take Action on Your Insights" icon="arrow-right" href="/track-competitors">
  Learn how to use these metrics to improve your brand's AI visibility
</Card>