# BrandRadar > BrandRadar Docs is your guide to understanding and using the BrandRadar platform — learn how to track AI visibility, monitor LLM referrals, and optimize your brand performance across answer engines. ## Docs - [Understanding Citations](https://docs.brandradar.ai/additional/understanding-citations.md): How citations influence your brand's narrative in AI answers - [What is Data Builder](https://docs.brandradar.ai/additional/what-is-data-builder.md): Understanding BrandRadar's Data Builder control center - [What is GEO as a Service?](https://docs.brandradar.ai/customization/geo-as-a-service.md) - [Plans and Pricing](https://docs.brandradar.ai/customization/plans.md): Updated pricing for BrandRadar plans - [FAQs](https://docs.brandradar.ai/faqs.md): Frequently asked questions about BrandRadar and Generative Engine Optimization - [Brand Visibility Score](https://docs.brandradar.ai/measure/brand-visibility-score.md): Understanding your brand's overall presence across AI platforms - [Keyword Score](https://docs.brandradar.ai/measure/keyword-score.md): Understanding which keywords drive your AI visibility - [Prompt Mentions](https://docs.brandradar.ai/measure/prompt-mentions-score.md): Understanding how often your brand appears in specific prompts - [Prompt Score](https://docs.brandradar.ai/measure/prompt-score.md): Understanding your brand's coverage across different prompts - [Prompt Sentiment Score](https://docs.brandradar.ai/measure/prompt-sentiment-score.md): Understanding how positively or negatively your brand is portrayed in AI answers - [Brand Details Configuration](https://docs.brandradar.ai/quickstart/brand-detail-configuration.md): Advanced configuration options for your brand profile - [Competitor Configuration](https://docs.brandradar.ai/quickstart/competitor-configuration.md): Set up and manage competitor tracking for benchmarking - [Pick Your Prompts](https://docs.brandradar.ai/quickstart/pick-your-prompts.md): Select the most relevant prompts for your brand monitoring - [Setup Your Brand](https://docs.brandradar.ai/quickstart/setup-your-brand.md): Configure your brand for comprehensive AI visibility tracking - [Export Reports For Your Team](https://docs.brandradar.ai/take-action/export-reports-for-your-team.md): Share BrandRadar insights with your team through downloadable reports - [Generate AI-ready Content](https://docs.brandradar.ai/take-action/generate-ai-ready-content.md): Create content designed to perform in AI-generated answers - [Track Competitors](https://docs.brandradar.ai/take-action/track-competitors.md): Monitor how competitors appear in generative search - [Features of BrandRadar](https://docs.brandradar.ai/welcome/features-of-brandradar.md): Key features and capabilities of the BrandRadar platform - [What BrandRadar Does](https://docs.brandradar.ai/welcome/what-brandradar-does.md): How BrandRadar works to track and optimize your AI visibility - [What is BrandRadar](https://docs.brandradar.ai/welcome/what-is-brandradar.md): Understanding BrandRadar and Generative Engine Optimization